Marketing without SEO is like riding a bicycle with no wheels – it’s nice to do, but it’s probably not going to take you very far in the end. But SEO can seem intimidating if you don’t know what it is or what it does. To help you get started on the right foot, here are 10 reasons why SEO marketing should be at the heart of your marketing strategy in 2022,2023, and beyond!
Google’s search engine optimization (SEO) has become an essential part of successful marketing plans in the modern age. By optimizing your website to meet Google’s ranking algorithm, you can see an increase in organic traffic that will boost your business and help make your mark on the internet. If you don’t understand SEO, however, it can seem like a complicated process that will take too much time, money, and resources. To make sure your marketing efforts aren’t doomed to fail, here are 10 reasons why SEO is so crucial to your overall marketing strategy.
1) Google uses over 200 ranking factors
Google uses over 200 ranking factors in its ranking algorithm.
A few that come to mind are:
-the time a site has been around.
-the number of links coming into the site.
-the quality of the content on the site. Advertising your business online without using SEO is doomed to fail because there are so many other factors involved in getting your business seen.
2) You won’t be visible on mobile devices
Search engine optimization (SEO) is the process of getting your company website visible on search engines. You may have heard that SEO is no longer necessary, but that's just not true.
Google, Yahoo, and Bing rely heavily on search engine rankings when deciding where to place a website in their search results for particular keywords. If you aren't even listed on these sites, there's no way for customers to find you.
And if you don't rank highly, it's likely because you're not advertising or marketing your product or service with SEO strategies like social media marketing and optimizing your website copy with keywords.
3) Major brands have SEO teams
SEO marketing is an essential part of any company's marketing strategy. As the competition for web traffic intensifies, it's essential for any company to employ a comprehensive internet advertising campaign.
This includes both organic and paid search engine optimization (SEO) efforts. Today, optimizing content is easier than ever before, with many tools available that can vastly improve the relevance and visibility of your website on search engines.
4) Optimizing content is easier than ever before
It's never been easier to optimize your content for search engines. With the help of tools like Google's Webmaster Tools and Bing's Site Explorer, businesses can get started right away.
Here are 3 reasons why marketing without SEO is doomed to fail:
1) Search engines are responsible for up to 70% of all web traffic, making it impossible to reach your customers without some kind of optimization.
2) Optimizing your content allows you to offer more detailed information about your products and services, so customers don't need as much assistance when they're deciding what they want from you.
3) Optimizing your content helps you stay ahead in the game by offering new or updated information before everyone else does.
5) Consumers rely on search engines more than ever before
Consumers have come to rely on search engines more than ever before, which is why it is so important for you to have a strong presence on the web. If you are not optimizing your site for search engines and paying attention to what customers are looking for, then you will be shooting yourself in the foot.
Here are 3 reasons why marketing without SEO is doomed to fail:
1) Consumers rely on search engines more than ever before.
2) Not being visible on Google means that consumers might never find your website at all.
3) Your business can't stay competitive without an online presence.
6 Types of SEO That Every Marketer Needs to Know
6) If you aren’t at the top, you aren’t relevant
1) People are constantly searching for what they want. In the past two years, people have searched more than 100 billion times on Google and generated trillions of search queries.
2) More than 90% of consumers use a search engine while shopping online.
3) The average person spends 5 hours looking at screens every day.
4) Today's customer is hyper-connected, with access to information at their fingertips.
5) Browsing habits are changing - people are spending less time on high-volume sites like Facebook and Twitter and more time on niche sites like Amazon or Etsy.
7) Competitors are already doing it
Marketing without SEO is doomed to fail in the long term because there are so many competing companies that are already doing it. People have grown accustomed to searching online for products and services, so they will naturally turn to the internet when they need something or have a question.
This gives you no control over what people find when they search for your company, and it may not be positive information. This means that if you don't invest in an SEO campaign, your business will be at a competitive disadvantage.
8) It works!
This post is meant to help those of you who are new or even experienced in marketing without search engine optimization (SEO). We will be going through the process of how to get started, the benefits of it, and some tips on what you need in order to make it work.
Some time ago we wrote a blog post on why having an online presence without a website is not enough. That's still true today, but there's more than just having a website for your company.
You also need internet search engine visibility and that starts with search engine optimization (SEO).
There are many benefits that come with good marketing, but most people focus on things like customer acquisition, brand awareness, and creating content.
9) Think strategically about your audience and what if?
Marketing without SEO is like driving a car with no gas. You might be able to push it down the block, but you're not going anywhere anytime soon.
Marketing without SEO is like building a house with no foundation. It might look great from the outside, but it's not going to last very long, and eventually, the whole thing will come tumbling down around you.
Marketing without SEO is like playing poker without knowing what cards are in your hand. You have a better chance of winning when you know what you're up against, so why would you want to go into battle unprepared?
Marketing without SEO is like opening a restaurant that doesn't serve food or offer any kind of service at all.
10) Be prepared for success
Marketing without SEO is doomed to fail because it leaves a huge chunk of the digital marketing pie unclaimed. A good marketing strategy should consider all aspects of the Internet, and not just what's on TV. With a little foresight, you can create an effective marketing plan that will give your business the best chance at success.
Here are 3reasons why you shouldn't do marketing without SEO:
-It gives Google and other search engines an opportunity to rank your business higher than competitors who have done the same keyword research as you.
-It allows your website to show up in more search engine results pages (SERPs).
-It puts your business in front of people who are actively looking for what you offer right when they need it most.
In today’s digital age, marketing and SEO (Search Engine Optimization) go hand-in-hand, so any marketing strategy that doesn’t take SEO into account will likely end up failing over time. Fortunately, you can use the following 10 tips for marketing your business effectively with SEO and make sure your hard work pays off in the long run.